Blu-ray is now as cheap as DVD

Summary: Make Blu-ray almost as cheap as DVDs and it will sell. $40 Blu-ray players and $1.99 Blu-rays sell like hotcakes. Is the industry ready to accept near-DVD pricing for Blu-ray quality? Black Friday revealed a lot of enthusiasm for cheap Blu-ray products. Home Media Magazine reported “A visit to an Oceanside, Calif., Walmart on [...]


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